Custom Legal SEO Teams Built For You

Are you tired of hiring agencies or in house digital marketers only to get lackluster results?

We can help you get stellar results.
One of the unique ways we have been empowered to help law firms thrive is through our approach of building an in house or outsourced SEO team for you.


In this scenario we can either lead the team or empower your leaders to lead the newly created team that will exceed all of your wildest expectations.

Let me explain how this works

For law firms that are serious about digital marketing, SEO, SEM, and Social media as a case generation engine in competitive markets, it takes a lot of hours of work.


There are different approaches for law firms I have worked with over the years, but the most common for them is to build their own in-house team. The problem with this approach is it rarely works out as well as a firm owner or manager expects because of many areas your digital marketing team needs to cover.


Typically you need all of these skills or roles just to have a great SEO team in a competitive market. To start you need the leadership and the strategy to get the project off the ground and accountability integrated.

This usually includes these roles at the bare minimum

Marketing Director

This role aligns your business goals with your marketing channels and leads the team. This role is ultimately responsible for the success of all marketing efforts, goal tracking, and analyzing the generation of leads to new cases. They lead the specialists.

Schedule a Call

SEO Manager / Strategist

This role aligns the marketing director’s business goals with an SEO program. It involves the strategy creation and execution.

Schedule a Call

But then from a practical standpoint there are other roles you want to have on your side to have the biggest impact.

Depending on your goals, these include roles like:

Copywriting

You need at least one if not several great copywriters to produce the content based on the content strategy you have in place. Since all of the content you produce will be considered YMYL by Google it’s held to a higher standard. Lower quality work will get you booted out of the search results. You also should have an editor in place.

Schedule a Call

Graphic Designer

Content is not just about text on a page. It not only has to be engaging with words. You need custom graphics to tie them together.

Schedule a Call

SEO Specialist

You need someone who can take the content that’s written, optimize it based on the SEO strategy, implement it, and tweak as necessary on a regular basis.

Schedule a Call

Web Development

Having a web developer on staff is life saver. It allows you to make changes quickly and add an extra element of beauty to your designs.

Schedule a Call